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Color Psychology - White

Color Psychology - White

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  • color psychology
  • color: white

White...is not a mere absence of colour; it is a shining and affirmative thing, as fierce as red, as definite as black...God paints in many colours; but He never paints so gorgeously, I had almost said so gaudily, as when He paints in white. - G. K. Chesterton

The Color Psychology of White

  • White represents purity or innocence.

  • White is bright and can create a sense of space or add highlights.

  • White is also described as cold, bland, and sterile. Rooms painted completely white can seem spacious, but empty and unfriendly. Hospitals and hospital workers use white to create a sense of sterility.

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